"Chanel S.A. is a French independently held firm had by Alain Wertheimer as well as Gérard Wertheimer, grand sons of Pierre Wertheimer, who was an early company partner of the couturière Coco Chanel. Chanel is a high-end firm that concentrates on high fashion and also prefabricated clothing, high-end products, and devices. [3] In her youth, Gabrielle Chanel got the nickname Coco from her time as a chanteuse. As a designer, Coco Chanel accommodated women's taste for elegance in dress, with shirts and fits, trousers and gowns, and also jewelry (gems and bijouterie) of simple layout, that replaced the opulent, over-designed, and constrictive clothing and also accessories of 19th-century fashion. The Chanel item brand names have actually been manifested by male and also women fashion designs, idols and starlets, including Inès de La Fressange, Catherine Deneuve, Carole Arrangement, Vanessa Paradis, Nicole Kidman, Jackie Kennedy, Anna Mouglalis, Audrey Tautou, Keira Knightley, Kristen Stewart, Pharrell Williams, Cara Delevingne, and Marilyn Monroe.

Chanel is well known for the perfume No. 5 de Chanel as well as Chanel Suit. Chanel's use of jacket material produced garments that were comfortable and inexpensive. Chanel reinvented fashion-- haute couture (haute couture) and also daily fashion (prêt-à-porter)-- by changing structured-silhouettes, based upon the bodice and the bodice, with garments that were useful and at the same time flattering to the lady's number.

In the 1920s, the simple-line styles of Chanel couture made prominent the "" flat-chested"" fashions that were the reverse of the hourglass-figure attained by the fashions of the late 19th century-- the Belle Époque of France (ca. 1890-- 1914), and the British Edwardian period (ca. 1901-- 1919). Chanel made use of colors commonly connected with manliness in Europe, such as grey as well as navy blue, to signify feminine daring of personality. The garments of the House of Chanel featured quilted material and natural leather trimmings; the quilted building and construction enhances the fabric, the layout, as well as the finish, producing a garment that keeps its kind and function while being used. An instance of such haute couture techniques is the woolen Chanel suit-- a knee-length skirt and also a cardigan-style coat, trimmed as well as embellished with black embroidery and gold-coloured switches. The corresponding accessories were two-tone pump shoes as well as jewelry, generally a locket of pearls, as well as a leather handbag."